We Can!® Chinese Families Campaign We Can!® Chinese Families is a bilingual nutrition and physical activity campaign, culturally adapted from the National Institute of Health’s We Can!® (Ways to Enhance Children’s Activity & Nutrition) program, and is the first We Can!® program in the nation that targets Chinese families. Under the Network for a Healthy California—Chinese Project, We Can!® Chinese Families partners with over 30 community agencies including Headstart programs, churches, youth agencies, day care centers to outreach to the low income Chinese families in San Francisco.

The program’s goals are to (1) prevent childhood obesity in the Chinese community, (2) collaborate with community agencies to create an environment for healthy eating and active living, and (3) provide culturally-appropriate educational materials. Campaign components include:

1. Workshop series for families, including parents, youth and children;
   
2. Provider trainings for community partners;
3. Afterschool program;
4. Media outreach

We Can!® Chinese Families workshops include concurrent workshops for adult, youth and children, focusing on empowering the whole family to adopt healthy lifestyle choices. Each workshop consists of interactive games, nutrition concepts, food tasting, small group discussion, cooking demonstration and physical activity. Key messages include: o Choose MyPlate o Portion size o Healthy drinks and snacks o Food label o Reduce screen time The campaign has made a difference to over 400 Chinese families. We Can!® Chinese Families model can be replicated in other Chinese communities to empower more Chinese families to lead healthier lifestyles.